Two new ways HOW is investing in what comes next. Less ceremony, more consequence.
A real shot — and real funding — behind one rising hospitality talent. The Young Leader Award puts the next generation of hoteliers exactly where they belong: at the front.
It pairs that talent with people who’ve already done it — turning three days at HOW into a year of very real, structured growth, long after the festival lights go down.
Nominations for the Young Leader Award and the Mentorship Programme open alongside the 2026 agenda. Register your interest and we’ll be in touch.
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